ALTO 54
Summer Campaign at the top of Sky View
ALTO 54 x Address Sky View Hotel
Role
Director, DOP
Client
EMAAR
Description
I directed and shot this lifestyle campaign for Alto 54’s signature Saturday brunch at Address Sky View. The film blends luxury, energy, and the city’s iconic skyline into a seamless visual narrative — from the first champagne pour to the last poolside dance.
The production highlights the full experience: vibrant social moments, stylish group dynamics, indulgent cocktails, and the spectacular infinity pool overlooking Burj Khalifa. My approach was to capture the effortless blend of elevated dining, luxury leisure, and Dubai’s bold atmosphere, making the film both aspirational and inviting.
The result is a dynamic brand film that conveys Alto 54 not just as a brunch, but as a weekend ritual of indulgence, style, and celebration.